Do you like the new 麥當勞 OREO草莓冰炫風 🍦?【數位內容行銷-學生實作成果 Content Marketing - Student Achievements】

【Do you like the new 麥當勞 OREO草莓冰炫風 🍦?】 Hi guys 👋 I believe lots of you have already try new OREO草莓 collection at 麥當勞 🍓 ~ But have you ever thought deeper about the Marketing strategy that McDonald's used to make you purchase it?😉 Or have you ever heard of the UGC concept? An interesting campaign that can well illustrate the importance of the marketing choice. 麥當勞 knows well their customer target (teenagers, young adults), the means to use to reach (social media, UGC) and so design to use in order to make the product suitable to the media (=cute, pretty, instagramable) ! Aside from that theoretical part, the ice cream was pretty tasty 🤭 And you? Did you try or/and like this new collection?🍓💕 🍓Homework Marketing Management CM203G 🍦1102792 茱麗葉

由 Juliette Yume 發佈於 2023年3月31日 星期五